Hi Fashion

 

 

Hi Fashion is an LA-based electro-pop duo. Helmed by Jen DM and Rick Gradone (the two had met at a gay bar in LA, where Rick flirted with Jen believing her to be a man, I kid you not), the duo makes many of the costumes and styling for their music videos themselves. Originally called Hi Fashion $5.99, then Hi Fashion $9.99, the group’s lyrics are often playful and their performances highly extravagant, both speaking on wealth, the concept of glamour, and self-indulgence and gratification.

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